BLANKET Group

The Project

BLANKET is a leading beauty communications agency working across communications, paid partnerships, publicity, VIP services and expert talent representation.

They came to SWID to create a digital presence that reflected the calibre of their work. We evolved their visual identity and created a completely custom website, alongside their social direction, presentation decks and printed stationery - building a consistent BLANKET identity across every touchpoint.

We evolved the identity through colour, typography, imagery and application, creating a flexible visual language across digital, social and print.

With multiple services under one roof, the website needed to make each area of the agency easy to explore. We designed and developed a custom, image-led site centred around the brands, talent and campaigns behind their work.

We also created their social direction and continue to design their Instagram content, giving campaigns, talent and agency news a consistent, editorial feel.

BRAND IDENTITY
WEBSITE DESIGN & DEVELOPMENT
DECK DESIGN
SOCIAL MEDIA